Woopra can sort-of be convinced to track conversion events, if you’ve got a success / thank you page defined. You can even watch a conversion event happen in real time:

Under Manage > Event Notification, you can create a ‘custom’ event that fires whenever a ‘Success’ page is reached (after a transaction, for example).

To get that data out of Woopra, just use Analytics > Popular Pages. Then at the bottom of the window enter the filename of the success page. If it’s an offsite link, then do the same under the outgoing links tab.

I haven’t tested this yet, but it would be cool to see if Woopra can track things like query parameters ‘pagename.htm?buysomething=yes’ etc.

Just found this post and had to comment.

Woopra is my daily monitor for three sites I manage. Outbound link tracking is awesome. It is easy.

On the down side Woopra’s been a bit unstable from time to time. The WP Plugin was a bit off too, but that’s cleared itself up. Given that this is a beta, I’m not to concerned as I don’t rely on Woorpa…other packages are still my meat and potatoes.

It’s one of the best looking analytics packages, visitors to my cube are very impressed at the real-time stats.

But I’m still using Excel for all the heavy lifting — Woopra is great for monitoring trends as they happen.

I am loving Woopra, it’s a great service already. If features like conversion tracking and even better full analytics to help with PPC advertising, I will definitely kick Google into touch

Woopra is in beta. We aren’t putting the cart before the horse. We will have a lot more features, once we get the ground work in place and the program stable and solid across the wide variety of site architectures, servers, web host, and site and blog platforms, not to mention operating systems.

Woopra has always worked for the latest versions of Mac, but when a lot of people wanted to test Woopra but had older versions of the Mac OS, we spent a lot of time making Woopra backwards compatible to handle the older systems. That’s the kind of dedication you don’t often find in new programs.

The Woopra WordPress Plugin was just released (beta, too) which puts the analytics info right into your WordPress Administration Panels, something only one other server does, but not to the extend that it will do when we get past this initial testing phase.

Woopra has a long way to go. Luckily, we have an incredible number of beta testers helping us test and improve it. With your approval comes the responsibility to help Woopra improve. Hope to see your reports in the forums!

Thanks for spreading the word and giving an honest review of Woopra. That’s what we are looking for.

Thanks for the link love.

I just want to touch on a few of your points, if you don’t mind.

There have been a few people who got the invites who said they couldn’t get the plugin to work. I have a feeling this is because your “Website ID” wasn’t inserted in the plugin settings at “Settings > Woopra Settings”. I seem to recall having to manually enter this. The instructions from Woopra are less than clear, as far as I can remember (I’ll make sure John hears that feedback).

Re. Chat. If you want to setup a chat with me so you can see how it works, give me a shout on Twitter. I’ll be here all day today. I haven’t tried chatting with any random people (only those who have agreed to it just so I can test it). However, on those I have tested it with, it has got past all popup blockers and browser/OS issues.

The one thing the chat function is missing right now is the ability for the visitor to initiate the chat… like every other live chat script has. I’m sure this will come in the future.

The one area where Woopra wins hands down over Google Analytics is outgoing link tracking. For Google Analytics to track outgoing links, your Analytics Javascript code has to be above all tracking events (ie. at the top of your page, as opposed to the bottom like they suggest most places on their Web site), and you have to add a small bite of Javascript to each link you want to track. With Woopra, you do nothing over than insert your normal Woopra Javascript tracking code or plugin. Simply go to “Analytics > Pages > Outgoing Links”. Although I do track my outgoing links with Google, this is so much easier and I’ve found it invaluable for tracking the amount of clicks to my Feedburner subscription page and the blog of my first guest blogger.

The morning after my demo, I sent the groups feedback to John. Here’s what he said regarding conversions:

“For conversions, we’ve been talking about that a lot, and it’s high on our list of priorities to add, so I’m guessing that we’ll put something out at least in beta within a month…”

You’re quite right when you say you should still use Google Analytics or another stats program, but I only say that because Woopra is still in beta. I can’t wait until it’s out of beta and I can dump Analytics completely. It just seems so “90′s” compared to Woopra.

Fantastic review, Chris!