Comments Off on How to Promote Your Events With Social Media

How to Promote Your Events With Social Media

Posted by on Friday, April 17th, 2009

Create social media event






The other day John Haydon and I were on a live Webinar where someone asked how to go about launching and growing an event program using social media tools. I didn’t have time to explain fully so thought I would write up the process here for you now. Start talking/tweeting about your event in advance […]






Comments Off on Excel Data Mining: Measuring Customer Support Costs

Excel Data Mining: Measuring Customer Support Costs

Posted by on Friday, February 6th, 2009






In this series we have already looked at Recency, Frequency and Monetary value as metrics for data mining and ranking your customers in Excel. RFM will tell you who the most rewarding customers are, but it will not tell you who is most-likely to be a tough customer, nor will it tell you how expensive […]






Comments Off on Secrets and Paranoia at Wikipedia

Secrets and Paranoia at Wikipedia

Posted by on Thursday, December 4th, 2008






You have caused too much harm to justify us putting up with this kind of behavior much longer.–Jimbo Wales What was the crime that this Wikipedia editor was guilty of? The story reads more like a high-school cat-fight more than the inner workings of the worlds biggest online encyclopedia. Giano II it seems had provided […]






Comments Off on Excel Design and Usability Tips

Excel Design and Usability Tips

Posted by on Thursday, October 23rd, 2008

Validation






In the last part of this Excel Design series I offered some basic tips so you could avoid the most common Excel spreadsheet design horrors. Spreadsheet design is not just about aesthetics, usability is an important aspect to take into account as well. If you are creating spreadsheets for other people to use then you […]






Comments Off on WordPress SEO Tips

WordPress SEO Tips

Posted by on Thursday, October 16th, 2008






I just got back from an excellent conference in London, the A4UExpo. One of the best sessions was about WordPress and SEO by Joost De Valk. Check out the slides here: WordPress SEO & Optimisation View SlideShare presentation or Upload your own. (tags: plugin plugins) Another fantastic resource for anyone using WordPress to create their […]






Comments Off on Excel Design Tips – Make Your Excel Spreadsheets Look Good

Excel Design Tips – Make Your Excel Spreadsheets Look Good

Posted by on Thursday, October 9th, 2008

Excel Design






Excel is a powerful numbers tool, no question. Most of the time when we talk about spreadsheets we are focusing on the mathematical side, rather than how the results look. Thing is, spreadsheets are a tool for creating content to be read also. In fact, I would go as far as to say a spreadsheet […]






Comments Off on Creative Commons For Bloggers

Creative Commons For Bloggers

Posted by on Saturday, August 16th, 2008






In our last post on Creative Commons I explained the general ideas behind licensing your content and some of the advantages this gives you. Today I will look at Creative Commons for bloggers in particular. Since the last article I have added a Creative Commons license to my own blog. An “Attribution-NonCommercial-NoDerivs 3.0 Unported” licsense, […]






Comments Off on Testing Cuil

Testing Cuil

Posted by on Tuesday, July 29th, 2008

Cuil






The search world is buzzing with the new search kid on the block, Cuil. Self-declared “World’s Biggest Search Engine” Rather than rely on superficial popularity metrics, Cuil searches for and ranks pages based on their content and relevance. When we find a page with your keywords, we stay on that page and analyze the rest […]






Comments Off on Google Paranoia and the Tin Foil Hat Club

Google Paranoia and the Tin Foil Hat Club

Posted by on Tuesday, May 13th, 2008






How many times have you seen on forums “Don’t use the Google toolbar!” “I don’t use analytics, I don’t want Google knowing what I am up to” “Guess I can’t use FeedBurner now” “There is no way I am getting a Reader account” … and so on. What is it with all the Google Paranoia? […]






Comments Off on The Growing Threat of DDOS as a Weapon

The Growing Threat of DDOS as a Weapon

Posted by on Thursday, April 24th, 2008






The more we build business and economies on top of internet infrastructure, the more we are vulnerable. I was reading today about yet more DDOS attacks (Distributed Denial of Service) on websites. A DDOS is a lethally effective way to take a website unavailable, and often requires expensive and specialist help to solve if the […]